5 Characteristics of a Killer Brand: Story

Want to know how to put together a brand will be obsessed with? This mini-series will take you through the different elements of building a personal brand.  In this CLASSIC class,  I am exploring the brands of Erika Lyremark, Michelle Ward, Susannah Conway and Pottermore as examples of what can be done when you brand your story.

What you'll learn:

  • why the things you don't WANT to say are the things you should talk about
  • why "place" + "story" = online brand paradise 
  • why the world needs YOUR story
  • How to leverage your story into a brand people will remember
brandingShenee HowardComment